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Tori Dunlap
Finance
Rank
#80
of 132+
Tori Dunlap is a personal finance expert and advocate dedicated to empowering women to achieve financial independence. She founded Her First $100K, a platform offering practical advice on budgeting, investing, and negotiation. Tori’s mission is to close the gender wealth gap through education and actionable strategies.
Score
61.7/100
Cat. Rank
#9
Years Active
8
Percentile
40%
Score Breakdown
Reach
Monetization
Authority
Expertise
Momentum
Website Insights
Monthly Traffic
80K
↑ 5.4% vs last month
MoM Growth
+5.4%
Domain Rating
—
Traffic by Channel
Direct
59%
Organic Search
29%
Social
4%
Referral
6%
Email
1%
Audience
Top Countries
🇺🇸77%
United States
🇨🇦5%
Canada
🇬🇧4%
United Kingdom
SEO Keywords
1tori dunlap2.2K
2her first 100k1.0K
3credit cards for travel rewards herfirst100k300
Distribution
Offer Map
Proof Artifacts
✓
Books
1 published title
F
Financial Feminist
2022
✓
Awards
1 recognized
Forbes 30 Under 30
✓
Media Appearances
26 features
📰 Press 13
The New York Times
The Wall Street Journal
Forbes
The New York Times
Business Insider
Fast Company
R
Refinery29
G
Glamour
M
Marie Claire
CNBC
Yahoo Finance
K
Kiplinger
T
The Washington Post
📺 TV Appearances 5
Good Morning America
C
CBS This Morning
Today Show
Fox Business
CNN
🎙️ Podcasts 8
The Tim Ferriss Show
Impact Theory
G
Goal Digger Podcast
T
The Dave Ramsey Show
W
We Can Do Hard Things with Glennon Doyle
Smart Passive Income
T
The Marie Forleo Podcast
The School of Greatness
✓
Registered Company
Her First $100K
